The web industry is so closely intertwined with the life of a modern person that it has become an integral part of it. But where did the history of the Web begin? How did web technologies develop and how does the industry live now?
Web: from the origins to the present
World Wide Web – the famous World Wide Web, consisting of a huge system of information resources. WWW or simply the Web combines sites that are physically located on servers around the world, have their own URL links (addresses), and thanks to DNS servers, they are compared with the real addresses of computers on the network. Before the appearance of the first website, the Internet was created in 1990. The creator was the scientist Timothy Berners-Lee, who developed the URL, HTTP protocol, and HTML. The first site looked like a page from a newspaper with background information about the web technology itself and how it can be used. The creation of this site was the first step in a whole new era, which received the name web-1.0 in 1999 with the light hand of designer Darcy Di-Nucci.
Websites created during this era were static HTML pages containing news or advertising information. In the 90s, sites were used “read-only”, this is how the creator Berners-Lee himself described the peculiarity of the industry of those times. The vast majority of users had the opportunity only to get acquainted with the information posted on the sites without interacting with them. That is, there were much more consumers of content than its creators. The industry rapidly developed, and in 1999 a new era of interactive websites began, called web-2.0. Users have become not only consumers of information but also produced content themselves, interacting with dynamic resources. A prominent representative of this era can be called the giant Facebook and Amazon.
Present
Now we are already living in the era of web-3.0, which is based on the semantic web, blockchain, artificial intelligence, machine learning, virtual reality, and the Internet of things. Web 3.0 aims to decentralize, improve search performance and customer support, targeted advertising. All major technologies, including artificial intelligence, are under active development, and webmasters need to study and use the latest innovations in the industry in order to create competitive resources and offer a truly high-quality product to their clients.
The relevance of the site for business
A business website must meet modern challenges and comply with trends in the web industry, otherwise, it will look like the development of the web-1.0 era and is unlikely to be useful and profitable. It is necessary to maintain the relevance of the information posted on the site, post the latest news about the life of the company and its offers, update the data and make adjustments in accordance with market changes and the requirements of the users themselves. If this is not done, then the site will be “dead”, it will be difficult to find it in the search results, and there can be no question of promotion. Will a user trust a company whose website was last updated a couple of years ago? The relevance and quality of the site are extremely important tools in attracting customers and promoting business.
How to keep the site up to date?
In the process of updating the site, specialists make changes to the software stuffing and update the content, so the whole process can be divided into two categories. In the first case, the changes relate to the server and client parts of the site, design, structure, and design. Developers, based on statistical data on the operation of the resource and user reviews, as well as taking into account the latest trends in the web industry, eliminate weaknesses, make the web resource more user-friendly, improve site usability, and improve interface design. As a result, the site looks stylish, is easy to use, has excellent reliability and security indicators, and meets the requirements of today.
Updating the content is an equally important part of updating the site, since its promotion, the influx of new users, and the retention of existing customers depend on the quality of the content. The information should be relevant and unique, useful and valuable to the visitor. The text should be well-written and interesting, beautifully designed, and easy to read. SEO optimization is also needed, which allows you to promote the site in search engines and thereby attract potential customers. Regular content updates, updating the software base, and design changes in the complex will help keep the site in excellent condition, which is very important for business.
Where to find a good developer?
There are a lot of website developers. On the appropriate request in the search engine, you can find thousands of webmasters and companies. That offers services for creating diverse web resources. There are specialized forums and services, exchanges, ads on advertising platforms, social networks, and online sites. But such a huge selection of specialists only complicates the task of finding a qualified and conscientious developer. Therefore, when choosing a contractor or development team, you need to pay attention not only to the price of services but also to reputation, portfolio, and work history, which can be easily traced on the web.
Web Agency or freelancer?
On the market, you can find many offers from freelancers. Who promises to make a website as quickly as possible and at very attractive prices. But should freelancers be trusted? Numerous angry reviews of freelance exchange clients eloquently indicate that ordering a project. From such specialists is not a good idea. There is a big risk that such a performer will not cope with the task, delay the deadlines. Or even disappear altogether, having received an advance. Creating a website is a complex painstaking process of a number of stages. Design, layout, backend parts, optimization, copywriting, content filling, testing. One specialist is unlikely to be able to perfectly understand all types of work at once. Therefore, either you need to look for several freelancers and ensure their mutual communication, or trust one developer. But in this case, it is almost impossible to predict the timing of implementation and quality.
Web Agency
Web Agency has a whole team of developers. Each specialist is well versed in his part and can guarantee the quality and speed of the work performed. The client does not need to look for a separate designer, programmer, layout designer, and other specialists. It is enough to voice his idea and wishes to the project manager. Before ordering, everyone can check the reputation of the agency, read reviews and view the portfolio. Moreover, a web agency always concludes an agreement with a client. Which is a guarantee of its reliability and fulfillment of obligations. Project team specialists, as a rule, have extensive experience in working together and working well in a team. Which allows them to qualitatively implement complex projects in a short time.
The Digital Marketing Lahore web development team has successfully implemented many diverse projects, which can be found on the website. Our specialists have both excellent qualifications and rich experience, and will be able to realize any idea of the customer!
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