Walmart has launched a new membership program called Walmart plus as a direct competition to Amazon Prime. This membership gives its subscribers in-store and online advantages. Walmart Plus is available at $98 a year or $12.95 a month in terms of cost. It also has a 15-day free trial, which one can sign up and use. It includes unlimited free delivery on over 160,000 products and fuel discounts from select gas stations like more than 2,000 Walmart and Murphy USA fuel stations.
This membership service was at first supposed to be launched during the spring. Conversely, it was delayed due to the pandemic and hence debuted in September. Walmart Plus enrollment is now active and open for signups.
Nevertheless, it is imperative to understand that Walmart Plus is unavailable in all the cities, yet it will gradually. Therefore it is good to check in advance before going for it. There is a “check availability in your area” search bar present at the bottom of the Walmart Plus homepage. The eligibility for this service can be checked here with the address.
Walmart Plus membership
The Walmart membership program is considered as Walmart’s version of Amazon Prime. It is Walmart’s rebranding of its Grocery Unlimited service. This grocery delivery service was put into action last year, and it speedily expanded to almost 1,400 more stores in September 2019. Moreover, Walmart Plus is also to include tech, beauty, and sports products in addition to grocery soon. By comparison, the cost of Amazon Prime is $199 yearly or $12.99 monthly.
Benefits of Walmart Plus
Walmart Plus is providing its customers with plenty of benefits that are intended to only increase with time. Right at the moment, Walmart Plus benefits are as follows:
- Unlimited free delivery: Customers will be receiving quick, free delivery on over 160,000 products that include electronics, household essentials, toys, and, of course, groceries. The delivery will happen as quickly as the same day with 1-hour delivery windows. It has no minimum order limit. It was earlier known as Delivery Unlimited, a subscription-based program that lets users place an unlimited number of deliveries on a low monthly or yearly based fee. Current users will automatically become Walmart plus members.
- Scan & Go: The Walmart app provides this feature that makes way for a faster shop in-store experience for its customers. By using the Walmart application, customers can scan their products as they shop. Payment can be made by using Walmart Pay for a swift and touch-free payment experience.
- Fuel discounts: Walmart Plus members will now be able to receive discounts on fuel and save up to 5 cents per gallon. It is applicable at approximately 2,000 Walmart, Murphy Express, and Murphy USA gas stations. Sam’s Club fuel stations are also to be eventually added in the list of selective fuel stations.
The benefits, as mentioned above, come in addition to Walmart’s existing offering to its customers. It includes free curb-side delivery, two-day delivery, very next day delivery, and other delivery and transactional options. It helps the customers to choose what is comfortable and convenient for them. Walmart has always remained conscious of the right product and right price philosophy, which they abide by.
Once the buyer fills his Walmart Plus cart, he can move on to choose any available delivery option or the pickup window. The pickup windows are accessible on a first-come and first-serve basis. It also differs by store and location. However, Walmart Plus will give a one-hour delivery window, so that the buyers need not wait for it for too long.
There is no much light shed on what other perks that Walmart Plus will be provided shortly. However, it’s not uncommon for both Walmart and Amazon prices to match each other most of the time. Much better deals can be expected as the holiday season approaches.
About Walmart
Walmart aims to put more time back to its customer’s day and save more on the money spent. Walmart Plus makes use of the company’s exceptional assets to make things easier for busy running families. They hope to pull in some new customers and maintain their existing ones and change them into loyal customers. Walmart Inc.’s main motto is to enable people around the world to save money, spend better, and live better. No matter the time or location, through retail stores, online, and with the help of mobile devices, Walmart wishes to make things easier for the people.
Presently, Walmart has mastered the art of supply chain management and effective inventory management to provide such valuable offers worldwide. Walmart inventory management is based on the buffer type inventory that is put in practice in its stores. It maintains a small volume of extra goods, which aids in business continuity when demand fluctuations happen unexpectedly. For this purpose, there always will be extra stocks of goods available at Walmart stores.
With its strong and wide-spread online presence, Walmart Plus has a reach of above 4,700 stores, including 2,700 stores that provide fast delivery on the same day. Weekly, more than 265 million customers and members make a visit to nearly 11,500 stores. It happens under 56 banners in over 27 countries and through its robust eCommerce website base. With $524 billion as the fiscal revenue in the year 2020, Walmart recruits over 2.2 million associates worldwide. Walmart lingers to be a leader in sustainability, employment opportunities, and corporate philanthropy.
The Walmart Plus Membership stands available to all its US-based customers commencing on Sept. 15. The future holds more for the company and its customers as it leverages its broad spectrum of strengths to add extra benefits as time goes on.